Warnings of the dangers of counterfeit Labubu dolls
Parents are being warned of the dangers of counterfeit versions of the popular Labubu dolls, after copies were found to be potentially unsafe.
Lancashire County Council's Trading Standards team have seized more than 250 illegal copies of the 'Pop Mart' Labubu branded dolls, which have become hugely popular with children and teenagers in recent years, from Lancashire retailers since July.
Officers are warning consumers and businesses that the counterfeit versions may pose a serious safety risk to children, as well as breaking Copyright and Trademark laws.
Some of the counterfeit dolls seized were of a poor quality with easily detachable eyes and small key clips which pose a risk of choking to young children. Some of the dolls have also been found to shed fur, increasing the risk of suffocation.
Councillor Joshua Roberts, cabinet member for Rural Affairs, Environment and Communities said:
"It is vital that consumers are careful when they buy these popular Labubus, that they are purchasing the real product.
"As they are often cheaper than the genuine versions, they might seem like a bargain and they can be very tempting. However, they can be dangerous as they have not been manufactured in accordance with stringent toy safety legislation.
"Businesses also need to be vigilant and ensure the toys they are selling are genuine and safe. Anyone who has bought a doll and thinks it could be counterfeit or unsafe, should report it to our Trading Standards service via Citizens Advice Consumer Service on 0808 223 1133."
Consumers and businesses are advised to:
- Inspect packaging carefully – check for a UKCA or CE mark, and make sure the product lists a UK-based importer or manufacturer. Warnings and usage instructions should be present.
- Look for authenticity markers – genuine Pop Mart Labubu dolls feature a holographic sticker, a scannable QR code linking to the official Pop Mart website, and (on newer editions) a UV stamp on one foot.
- Check the product’s appearance – overly vibrant colours, poor stitching, or the wrong number of teeth (authentic Labubus have nine) are signs of a fake.
- Be cautious of 'bargains' – counterfeit toys are often cheaper but may carry serious safety risks, including choking hazards and toxic materials.
- Buy from reputable retailers and avoid unfamiliar online vendors or third-party sellers on online marketplaces listings.